Any creative needed to support these drug and alcohol rehabilitation campaigns will also have access to our team of graphic designers, animators and video producers to build the layout, custom design and messaging needed. Also for SEO and Social Media campaigns, we have writers available that have healthcare and rehab specific experience to boost traffic, clicks and conversions via copy as well as artists that can create images, social media banners and infographics to be shared, boosted, promoted, bookmarked and incorporated into various campaigns and social media channels.

An area that seems to be underutilized quite often in the healthcare and wellness verticals for lead generation is Retargeting to entice former web visitors to click and convert. Remarketing can also be applied to email and CRM marketing automation efforts as well as social media channels too, with various promotional offers tested to determine which messaging leads to better results. Regardless the platform, retargeting Is a good tactic to stay ‘top of mind’ with potential patients and increase conversions.

Another service we offer that tends to be overlooked is lead tracking of online and offline campaigns. It is not uncommon for us to work with local and regional rehab and treatment centers that do not use reporting tools or have limited data on what is working across all their campaigns, beyond guessing and inferences. We like to apply analytics to all our campaigns since it helps us better optimize each program, which then improves results and ROI since it lets us and our clients know where their money could be best spent.