If the logo design is part of a start-up process, we can also further establish the business branding by incorporating the logo into business cards, letterhead and stationery, which becomes an Identity Package as well as designing the website, Social Media pages and other marketing collateral for consistency. Keeping the color scheme, font and design look and layout in sync is key to gaining more recall and reception, which is the foundation to building brand identity. Before undertaking any campaign, sales or business development effort, we highly recommend establishing the brand identity first across all corporate documents.

Our logo design could also include creating a custom graphic character as well if needed. If a slogan should be added, that is typically shared with us during the creative process. In regards to the creative process, the more input provided accelerates and energizes the project and leads to a more satisfying experience overall. Therefore, for us to proceed with any design project, we need each client to be invested not just financially, but time invested as well, carving out resources and time to keep the project moving forward. Failing to do so, drags out creative projects needlessly. With that in mind, having a project timeline, defined resources from both parties and checkpoints will minimize this scenario.